Radical consistency. One of our findings in our 31-year ongoing study of the top 10% producing practices is that they are radically consistent in regard to continual improvement. They make big changes …
Customer service needs to be discussed every single day.
Customer service needs to be discussed every single day. If you want to have great customer service, you must talk about it with the team every day. Missing one day without discussing customer service …
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Where do you find great referral marketing strategies?
Where do you find great referral marketing strategies? The answer is literally everywhere. In recent months we have had specialists develop all kinds of new strategies simply by paying attention to …
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Remember, it’s all about relationships.
Remember, it’s all about relationships. When designing your referral marketing program, focus on building great relationships. Any specialist that can build relationships with referring doctors will …
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Be careful which expenses you take on.
Be careful which expenses you take on. Some expenses require only one payment. Others are ongoing and if they aren’t properly analyzed and understood, you may inadvertently be overpaying. EXCLUSIVE …
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What is going on with production?
What is going on with production? Today, production seems to be relatively flat and continuing along those lines. Although inflation is lower, there will still be slight inflation every year. …
If you finish paying off a loan…
If you finish paying off a loan… Many people start to increase their spending as soon as a loan is paid off. The smarter move would be to continue writing the check and deposit it into your own …
You need at least 15…
You need at least 15…Referral marketing is a science and after 38 years of consulting we can report to you that you need at least 15 strategies functioning together at all times. Furthermore, you …
Inconsistency creates failure.
Inconsistency creates failure. Of the eleven categories we have identified that lead to referral marketing failure, inconsistency is not only number one, but number one by far. Don’t be the specialty …
Can improving practice systems be easy?
Can improving practice systems be easy? Yes, especially if what needs to be done is prioritized and addresses one part of one system at a time. …
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When will the staffing shortage end?
When will the staffing shortage end? No one knows the exact answer, but it may take a while. The key is to build a great culture of positivity and have clear recruiting and hiring models that work for …
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Tell every patient that you’re committed to optimal oral health.
Tell every patient that you’re committed to optimal oral health. This is always a great statement to let patients know that based on any procedure that they need, the practice is always committed to …
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