Advice for the Doctor – Try not to react defensively to unfavorable social media reviews. The age-old advice to pause and take a deep breath before responding in confrontational situations certainly …
To create a strong practice brand, build on the “dentistry brand.”
To create a strong practice brand, build on the “dentistry brand.” Dental practices are fortunate because dentistry itself is highly respected by most people. Take advantage of your practice’s …
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Write the script for a better patient experience.
Write the script for a better patient experience. Every routine interaction between staff and patients contributes to the quality of the patient experience, for better or worse. Well-written and …
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Performance Target: Schedule all larger cases within seven days.
Performance Target: Schedule all larger cases within seven days. These cases are the most difficult for patients to accept, so you should schedule them as quickly as possible, while patients remain …
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Fight boredom with goals.
Fight boredom with goals. Are you bored? All jobs can at get boring at times. We go through these phases and even think that everybody else has a job that is more exciting. Actually, most people …
Advice for the Front Desk – Greet arriving patients by name.
Advice for the Front Desk – Greet arriving patients by name. One easy way to make a very positive impression on your patients is to call them by name when they arrive for appointments. Review the …
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Review quarterly performance.
Review quarterly performance. How close is the practice to reaching its goals for production, collections, new patients, etc., for this quarter? Which systems need improvement to hit established …
Stop reacting to everything.
Stop reacting to everything. 20% of what you react to doesn’t even need an answer and 50% doesn’t need an answer right away. As a practice leader, you want to encourage your team to be able to make …
Advice for the Scheduling Coordinator – Schedule doctor and assistant time separately.
Advice for the Scheduling Coordinator – Schedule doctor and assistant time separately. There are many times during the day when dentists and assistants can be working individually with patients during …
Be careful with your insurance coding.
Be careful with your insurance coding. We are noticing more and more online advice that suggests how certain cases should be submitted. However well-intentioned, many of these recommendations violate …
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Scripting Tip: Don’t say “You’ll have to ask someone else” to patients.
Scripting Tip: Don’t say “You’ll have to ask someone else” to patients. You may not know the answers to patients’ questions, but take responsibility for getting the answers they need. Rather than …
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Make one change at a time.
Make one change at a time. Making effective changes in a busy dental practice isn’t easy. It’s like changing tires on a car going 65 miles an hour. Our suggestion is to select one improvement you want …
