Advice for the Team – Keep administrative duties from reducing production. Your practice has a team for a reason—to make it possible for the doctor to spend more time chairside, providing care to patients. When you’re trained and empowered to do what you were hired to do, you’ll be on your way to a more rewarding career and a more successful practice.
Friday Freebie: Watch Dr. Levin’s video, “Game Changer #7 – Dentists Are Practicing Longer Than Ever Before” by clicking here.
Don’t live with inefficiency. Carefully track the schedule to ensure that all appointments occur within 10 minutes of the scheduled time. Lateness represents poor customer service, and it’s also a symptom of an inefficient schedule that will lead to lower production for your practice.
Additional Resource: Read an excerpt from Dr. Levin’s book, “Power Cell Scheduling,” by clicking here.
Advice for the Practice Owner – Create a business culture. Your practice is a business. Communicate this concept to your team. Help them understand that your goal as a practice is to not only provide excellent dental care to patients, but also to do it in a cost-effective, efficient and professional manner. Succeeding today requires a more business-savvy team than in the past.
Whitepaper Wednesday: Check out Dr. Levin’s whitepaper, “Level IV Leadership,” by clicking here. Save 25% with code TOD25.
Advice for the Scheduling Coordinator – Reserve time for new patients. It’s important to schedule 100% of new patients for appointments within seven days, while their motivation is highest. To make this possible, set aside time for new patients in every day’s schedule.
Additional Resource: Watch Dr. Levin’s video, “Scheduling – Nobody Leaves Without An Appointment” by clicking here.
Help new team members get up to speed quickly. “Training new team members” may not be in your job description, but that shouldn’t stop you from giving sound advice or walking novices through procedural steps they need to master. It will only take a little of your time, may ultimately make your job easier, and will lay a foundation for better cooperation and teamwork.
Management Monday: Check out Dr. Levin’s whitepaper, “The 9 Areas of Expertise: Team Building,” by clicking here. Save 25% with code TOD25.
Advice for the Practice Owner – Before making a decision ask yourself, “Will this benefit our patients?” To become a more patient-centric practice, you should look at every decision—large or small—in terms of patient benefits. And in all your interactions with patients, demonstrate how personally committed you are to their well-being. The value and trust you build will strengthen patient-practice relationships.
Friday Freebie: Watch Dr. Levin’s video, “Building Patient Loyalty,” by clicking here.
Create trust during case presentations. It’s important to quickly convince patients that you are their friend. By learning about an individual, you move from a purely professional relationship to a more personal one. Remember that personal relationships are critical for persuading patients to accept treatment.
Additional Resource: Read an excerpt from Dr. Levin’s book, “What Dentists Can Learn from Top CEOs,” by clicking here.
Advice for the Practice Owner – Make business learning a priority. As a dentist, you continually learn and sharpen your clinical skills so that you can always provide the best possible care for patients. As the practice CEO, you need to take a similar approach to the business side of your practice. Learn as much about the business of dentistry as possible through articles, courses and seminars.
Whitepaper Wednesday: Check out Dr. Levin’s whitepaper, “Wherever You Are Today, You Won’t Be There Tomorrow,” by clicking here. Save 25% with code TOD25.
Advice for the Marketing Coordinator – Don’t panic when a once-successful strategy fails to perform. It happens. Even the best strategies can fall flat, especially if they have been overused. Solution: Use a wide variety of strategies throughout the year. A strong marketing mix engages patients and potential patients more effectively than just a few strategies.
Management Monday: Check out Dr. Levin’s whitepaper, “Dentist as CEO – Risk Taking and Mistakes,” by clicking here. Save 25% with code TOD25.
Advice for the Marketing Coordinator – Get to know the local business community. Visit nearby businesses and introduce yourself. Even though your practice may be in the same shopping center or neighborhood as other businesses, your office may not be their first choice for dental care… until you raise your local profile. A little community outreach can go a long way toward bringing in more new patients.
Friday Freebie: Watch Dr. Levin’s video, “Interpersonal Communications – Get Along With Everyone,” by clicking here.