Make testimonials a priority. Satisfied parents will gladly give a testimonial, if you ask. Nothing inspires greater confidence than what other parents say about a pedo practice. Look for …
Thank parents for arriving on time for their appointments.
Thank parents for arriving on time for their appointments. Imagine a parent getting up early, dropping kids off at school, running errands and picking up their child from school to make a late-morning …
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Advice for the Pediatric Dentist – A well-trained team makes for happy patients.
Advice for the Pediatric Dentist – A well-trained team makes for happy patients. Most patient interactions with the practice will be with team members rather than the doctor. That’s why it’s so …
Help new team members get up to speed quickly.
Help new team members get up to speed quickly. “Training new team members” may not be in your job description, but that shouldn’t stop you from giving sound advice or walking novices through …
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Align the practice’s annual and daily production goals.
Align the practice’s annual and daily production goals. Daily goals should be set to achieve the annual production goal. For example, if the practice wants to produce $800,000 in 200 workdays, the …
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Advice for the Marketing Coordinator – Don’t panic when a once-successful strategy fails.
Advice for the Marketing Coordinator – Don’t panic when a once-successful strategy fails. It happens. Even the best strategies can fall flat, especially if they have been overused. Solution: Use a …
Advice for the Pediatric Dentist – Respond positively to competitive threats.
Advice for the Pediatric Dentist – Respond positively to competitive threats. If you recognize potentially harmful threats before they cause damage to your practice, they can actually trigger greater …
Know parents’ preferences for appointment times.
Know parents’ preferences for appointment times. To pre-appoint patients, know which time slots parents prefer. That way, if they object to scheduling ahead of time, you can say “I know that you like …
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Collect fees at the time of service.
Collect fees at the time of service. The front desk team should request payment at the time of service. Place appropriate signage throughout the office emphasizing parents’ responsibility for fees, …
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Replace the phrase “I’ll have to…” with “I will be more than happy to…”
Replace the phrase “I’ll have to…” with “I will be more than happy to…” This simple shift in the words you use will send a dramatically different message. If you “have to” do something, it sounds like …
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As a team member, stay focused on practice goals.
As a team member, stay focused on practice goals. Pedo practices achieve greater success when all team members know the pediatric dentist’s goals and what it will take to reach them. If you’re not …
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Communicate collection policies clearly.
Communicate collection policies clearly. All practice systems relating to the collection of fees should be detailed in writing. This should then be translated into scripts that the financial …
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