Increasing Practice Production Every Year
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Turn compliments into referral opportunities. Parents who compliment the doctor or staff members are excellent candidates to ask for referrals. Everyone at the practice can be trained with scripting …
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Manage parent expectations. If the office is running behind schedule, let parents know when their child can expect to be seen. Apologize for the inconvenience. Offer to reschedule patients who have …
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Advice for the Pediatric Dentist – Understand where you want to go. What are your goals for your practice and your life? Do you want to have a practice that generates $1 million, $1.5 million or more? …
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Keep your social media posts short. More and more people are using smartphones for everything… including connections to their favorite social media sites. Even if there’s no character limit at the …
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Earn parents’ trust. Every interaction with parents is an opportunity to increase their confidence in the pediatric dentist and the practice. The more they believe that their children are in good …
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Advice for the Front Desk Team – Review all insurance claims. The team should verify all claims before submitting, so the insurance company has no reason to delay making payment. Double-check all …
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Advice for the Marketing Coordinator – Identify marketing targets for next year. Targets are specific metrics that help drive performance. If the target is to increase referrals 15% for 2017, set …
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Morning meetings matter. This brief meeting is designed to prepare everyone on the team for the day and ensure the best quality care for patients. In an effective morning meeting, the schedule is …
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Avoid the destructive power of saying “No.” When you tell parents “no,” all they hear is that you aren’t interested in helping them. Instead of saying, “No, we can’t see your child on Tuesday,” …
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Learn to be more empathetic. If you’ve been in your position for a while, it can be tempting to go through the motions when interacting with patients and parents. Whether you’re hearing about a …
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Advice for the Scheduling Coordinator – Monitor patients with multiple broken appointments. A few children missing appointments may not seem like such an issue. However, imagine the effect of a dozen …
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Advice for the Pediatric Dentist – Schedule time with your referring doctors in 2017. You should try to meet one-to-one with every referring doctor at least once a year. That can be challenging due to …
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