Don’t assume your practice can’t increase production. Does a fast runner think it’s impossible to run any faster and just accept the status quo? The answer is “no.” The best runners are those who …

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Realize the power of scripting. Knowing what to say greatly enhances every interaction with patients. Use staff meetings to review and role-play training scripts. Scripts make everyone more confident …

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Maximize patient benefits from insurance. In the post-recession economy, many endo patients are experiencing financial stress and can use all the help they can get. Show those with insurance how to …

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Maximize patient benefits from insurance. In the post-recession economy, many endo patients are experiencing financial stress and can use all the help they can get. Show those with insurance how to …

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Be prepared for questions and objections. If patients are going to spend time and money on recommended treatment, they will understandably want to know more about what you’re proposing. Anticipate …

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Advice for the Endodonist – Design all treatment rooms to be uniform. The more similar treatment rooms are, the more efficiently you and your team can work as you move from room to room. Why? Your …

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Update your practice website. Many people will judge your practice—at least initially—by your website. If it looks unsophisticated, functions poorly or contains obviously outdated information, it will …

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Good telephone skills matter. If front desk staff members sound bored or rushed on the phone, they are sending a message that they have priorities other than the caller. That should never happen. …

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Even the best practice may get an unfavorable social media review. The age-old advice to pause and take a deep breath before responding in confrontational situations certainly applies here. …

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Advice for the Endodontist – Start saving as early as possible. Work with a financial advisor to balance your debt payments and savings for retirement. Even a small amount put into retirement savings …

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Advice for the Marketing Coordinator – Track how new patients found out about your practice. To make sure you’re using the best marketing strategies and to allocate resources for maximum return on …

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Train outside the office. Training can’t always be accomplished in the office. Teams should attend seminars that provide appropriate training based on each staff member’s duties and responsibilities. …

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