Recognize the need for assessment. Just as you examine your patients before treatment, your practice should be examined periodically. Don’t try to do it yourself. The business analysis of a practice …
Get the best price on anything the practice buys.
Get the best price on anything the practice buys. There may have been a time when you didn’t have to worry about controlling expenses, but those days are gone for most practices. Get in the habit of …
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Change décor to change perceptions.
Change décor to change perceptions. The image and appearance of your practice influences your level of patient satisfaction. To change patient impressions of the practice, upgrade the office’s image. …
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Advice for the Marketing Coordinator – Maintain enthusiasm.
Advice for the Marketing Coordinator – Maintain enthusiasm. In your position, you are often the public face of your practice. A pleasant demeanor and an enthusiastic manner help build strong …
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Create better interoffice communication.
Create better interoffice communication. Any patient who is referred for interdisciplinary care should trigger a conversation between the two offices. All too often, written communication goes unread …
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Check Key Production Indicators (KPIs) weekly.
Check Key Production Indicators (KPIs) weekly. To track performance, doctors should use 12–15 KPIs, including: Production Collections Overhead Referrals Profitability Once you determine …
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Maintain a lively practice atmosphere.
Maintain a lively practice atmosphere. Professionalism and attentive care don’t preclude pleasant human interaction around and with patients. As long as it doesn’t interfere with the quality of …
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Use “habit triggers” to bring out your winning personality.
Use “habit triggers” to bring out your winning personality. A habit trigger is a simple sentence you repeat to yourself to reinforce a positive attitude before meeting patients. You might say, “I’m …
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Turn cost containment into a staff project.
Turn cost containment into a staff project. If practice overhead is higher than 42% of total revenue, there are almost certainly areas where costs can be reduced without negative consequences. The …
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Advice for the Marketing Coordinator – Improve interpersonal skills.
Advice for the Marketing Coordinator – Improve interpersonal skills. Learn as many personal details (family situation, hobbies, favorite foods, etc.) as you can about referring doctors and their …
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Offer more value to your patients.
Offer more value to your patients. In today’s post-recession economy, people want more value for their money. For your practice, this means providing excellent customer service, offering multiple …
Take the time to answer patients’ questions fully.
Take the time to answer patients’ questions fully. When patients ask you questions, give them the answers they need. Even if it’s something you’ve already explained to other patients… or if you think …
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