The last word. When removing braces, let patients know if they have any concerns in the future that you will be more than happy to see them. Don’t assume that retainer checks are the same as Five-Star …
Call parents at night.
Call parents at night. They will greatly appreciate a call and report on how their child is doing. These calls take 40 seconds and create a powerful sense of …
Review your systems.
Review your systems. If your practice is not as calm, smooth and enjoyable as you would like, go back to the systems. When practices become more chaotic, it’s often because their systems aren’t being …
Ask about satisfaction.
Ask about satisfaction. A wonderful script for adult patients at every visit is to ask: “Mrs. Smith, are you completely satisfied with our treatment so far?“ This gives the patient a chance to respond …
Be enthusiastic on the first phone call.
Be enthusiastic on the first phone call. Every new patient caller is assessing whether this is the right practice for them. The higher your enthusiasm, the better their feelings toward the …
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DE/LG Survey Results
As part of your commitment to continual learning, stay up to speed with the latest trends and data about our profession. Read some of the latest in the Dental Economics / Levin Group Annual …
Be clear on financial options.
Be clear on financial options. One of the strongest marketing techniques is to let parents and patients know that there are multiple financial options when they are scheduling their consult …
Would your patients come to you again?
Would your patients come to you again? Orthodontic practices have the benefit of patients not leaving the practice because they are in the middle of treatment. This doesn’t mean that they are …
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Is someone in charge of marketing?
Is someone in charge of marketing? Do you have a professional relations coordinator (PRC) working at least 16 to 20 hours per week to carry out your marketing program and meet all deadlines? If not, …
Ask the right questions.
Ask the right questions. Do you analyze your referrals on a monthly basis to determine any change in referral patterns or trends? …
Subscribe to podcasts and blogs.
Subscribe to podcasts and blogs that can help you improve practice performance and increase production. There are many excellent resources for dental education and practice improvement. Here’s a …
Give every orthodontic patient and parent a big greeting.
Give every orthodontic patient and parent a big greeting. Not only do you need to give parents and patients a big greeting but you must quickly acknowledge they have entered the practice. Having …
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