Eliminate inefficiencies. Eventually, even the best practice systems develop bottlenecks that reduce efficiency and increase stress. That’s why all systems should be replaced—not merely tweaked—every …
Strive for “WOW” customer service.
Strive for “WOW” customer service. Parents and patients will recommend your practice only when you provide them a great experience. If the customer service is mediocre at best, parents and patients …
Performance Target: Keep 98% of all patients scheduled at all times.
Performance Target: Keep 98% of all patients scheduled at all times. Start with scripting to make sure parents don’t leave without scheduling their child’s next appointment. Follow-up in 24 hours with …
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Advice for the Pediatric Dentist – Behave like a CEO every day.
Advice for the Pediatric Dentist – Behave like a CEO every day. As the practice leader, you can have a profound, positive effect on team members if you: Come to the office energized Greet team …
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Advice for the Pediatric Dentist – Make business education a priority.
Advice for the Pediatric Dentist – Make business education a priority. The Great Recession and its aftermath have ushered in a host of permanent changes that have forever altered the dental …
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Reduce no-shows and cancellations.
Reduce no-shows and cancellations. Truly satisfied parents have a high level of trust in the practice and are more likely to not only keep their child’s appointments but also be on time. Examine …
Look at the practice from the parent and patient viewpoint.
Look at the practice from the parent and patient viewpoint. Team members should both read over scripts and “act them out” or role-play. This training process reinforces important practice information. …
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Advice for the Marketing Coordinator – Start working on next year’s marketing calendar now.
Advice for the Marketing Coordinator – Start working on next year’s marketing calendar now. Review the effectiveness of this year’s marketing strategies so far. Keep the strategies that have generated …
Avoid negativity.
Avoid negativity. Positive people inspire others to act in a positive manner. If the doctor or team members have a tendency to be negative, then others may follow that example, which usually leads to …
Advice for the Pediatric Dentist – Thank parents who make referrals.
Advice for the Pediatric Dentist – Thank parents who make referrals. Anyone who refers should receive a personal thank-you call from the doctor. The practice should also send an email to referrers …
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What should your practice brand be? Ask parents and patients.
What should your practice brand be? Ask parents and patients. It’s hard for most pedo practices to justify investing in market research. But there’s an alternative and reliable way to figure out how …
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Advice for the Front Desk Coordinator – Ask “the question” during checkout.
Advice for the Front Desk Coordinator – Ask “the question” during checkout. When patients return from the clinical area, always ask “How was your visit today?” If patients or parents mention anything …
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