Define how parents think of your office. A strong practice identity establishes positive qualities about your pedo office in the minds of parents. Those favorable impressions created by your brand can …

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Advice for Administrative Staff Members – Protect the doctor’s time. In a pediatric dental practice, no one’s time is more valuable than the doctor’s. By taking on as many non-clinical activities as …

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For Practice Owners – Valuation Factor: Staff Longevity. When team members have been with the practice for a long time, it suggests that they can provide continuity as your practice changes hands. It …

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Order supplies on an as-needed basis. Automatic ordering of supplies can lead to inefficiency, misuse of office space and outright waste. For example, a year’s supply of gauze pads gathering dust in a …

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Every team member should know the top three benefits of every service. Staff training should include teaching everyone what services the practice offers and the top three benefits of each. This is …

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Maximize team participation in monthly meetings. Everyone on the practice team can make meaningful contributions to discussions, if encouraged. Create a receptive environment where everyone feels …

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Be willing to admit you don’t understand something. Many of us hesitate to admit we’re confused about what’s being discussed. If you’re not following the conversation, speak up. Ask for more …

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Promote patient financing. Mention outside financing, along with other payment options, to all parents faced with considerable out-of-pocket costs. Although you’ll have to absorb a processing fee, …

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Build value for early dental treatment right away. Convincing parents that your practice is right for their child means exceeding their expectations from the start. And that process begins with the …

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Increase efficiency and decrease stress with systems. The truth about successful practice management is that it really is all about efficiency. Most dental practices have high levels of stress and …

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Calculate the return on investment (ROI) for marketing activities. As with all business expenses, your marketing budget should be judged on the results it achieves. Set specific performance targets …

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Learn to work better as a team. Even the best teams can improve. To increase mutual respect, participate enthusiastically in off-site team activities like quarterly meetings, dinners, etc. Whitepaper …

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