Increasing Practice Production Every Year
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Thank patients for arriving on time. Whether by saying “Thanks,” noting that they’re 10 minutes early, or acknowledging it in some other way, the front desk coordinator and others should let patients …
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Perform a systems audit. Over time, most offices outgrow their systems for handling the day-to-day demands of patient care and administration. By conducting a systems audit, your practice can …
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Say “Yes” to patients frequently. Patients love to hear the word Yes, because it represents cooperation and convenience. Give them as many Yes’s as possible, such as: Yes, we can see you on …
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Update patient contact information to reduce no-shows. Go through your patient database, removing and replacing disconnected phone numbers and bad email addresses. When they come in, ask patients for …
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Advice for the Marketing Coordinator – Reach out to new dentists and their teams. New dentists represent an excellent opportunity to build your referral base. Use web searches, community newspapers …
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Use “active listening” with patients. Demonstrate that you understand and respect what patients are saying by listening for their key points and repeating them in your own words in a questioning tone …
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Before buying new technology, check the reviews. When you need to purchase new equipment or software for the practice, don’t rely solely on the manufacturer’s marketing materials. They will …
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When you make improvements suggested by patients, give them credit. If you’re making changes based on patient feedback, let patients know that you’re responding to—and appreciate—their suggestions. …
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Advice for the Marketing Coordinator – Segment referring dentists. Categorize referring dentists into four groups, based on the number of referrals: A doctors are the top third of referrers – …
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Advice for the Implant Treatment Coordinator – Educate patients about implants. Inform patients about implants and their many benefits by providing brochures, fact sheets and other materials… and by …
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Identify practice revenue centers. Analyze your practice’s financial metrics to determine which services are the most cost-effective and profitable. If there are ways to increase activity in the more …
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Learn to be more empathetic. After seeing many patients, day after day, you may sometimes have difficulty showing true concern for any problems they may have. Whether it’s a dental issue or something …
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