The magic of the number 3. When analyzing your practice, a simple and powerful approach is to focus on the number 3. For example, what are your 3 top concerns facing the practice? Your top three …
Teach, teach, and teach some more.
Teach, teach, and teach some more. The term specialist has real meaning. It means you know more than people who are not specialists, which includes many of your referring doctors. As a specialist you …
How do you manage an unhappy patient?
How do you manage an unhappy patient? The first step is to listen and try to understand. Don’t react defensively and, even better, don’t react at all. Try to find out the basis of the patient’s …
Continue Reading about How do you manage an unhappy patient? →
Are you feeling overwhelmed?
Are you feeling overwhelmed? If you’re feeling overwhelmed, there is something you can do: simply get started doing the work. Just pick one thing and get going and this will lead to the next thing and …
The world of work is changing.
The world of work is changing. Here is a fun and enjoyable challenge. Help your practice to become a truly fun place to work where everyone appreciates each other and treats colleagues as friends as …
What keeps you awake at night?
What keeps you awake at night? If you have concerns, try identifying all of them on a list. Then go back and identify the top three and put them in priority order regarding impact or potential impact …
Determine your success statement.
Determine your success statement. As a new innovation in referral marketing, we are encouraging specialists to come up with something we call a success statement. This is a statement of self-promotion …
Is it worth losing a referral source?
Is it worth losing a referral source? In the world of referral marketing, we often explain to specialists that the patient is not the primary customer. Although we always encourage you to have …
Continue Reading about Is it worth losing a referral source? →
Look for red flags.
Look for red flags. Keep your radar tuned for anything that you anticipate could be a problem, such as an unhappy patient, and develop a solution in advance to remedy the situation. …
Develop a continuing education plan.
Develop a continuing education plan. Rather than just attending local educational events where the speakers are selected by a committee, you might want to think about what specific education will …
Continue Reading about Develop a continuing education plan. →
Use the PIP method in communicating.
Use the PIP method in communicating. Using the PIP method includes explaining the following: Purpose of the conversation Importance of conversation Possible outcomes from the …
Continue Reading about Use the PIP method in communicating. →
Who may we thank for referring you?
Who may we thank for referring you? When seeking to build better relationships and gain insight into every new patient that contacts your practice for a consult, this is an excellent question. Ask it …
Continue Reading about Who may we thank for referring you? →
