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Archive for category: Endo Tips

Advice for the Marketing Coordinator – Set marketing targets for the new year.

Advice for the Marketing Coordinator – Set marketing targets for the new year. Measurable targets help drive performance. If the target is to increase patient referrals 15% annually, you must also set weekly and monthly targets to reach that year-end goal. Plan your strategies so that marketing activities are consistent and ongoing throughout the year.

Whitepaper Wednesday: Download Dr. Levin’s FREE whitepaper, “Goal Setting – A Critical CEO Function,” by clicking here.

Referral Marketing Strategy Tip: Recharge an Aging Program.

Referral Marketing Strategy Tip: Recharge an Aging Program. Have you noticed that your referral base is getting older? That probably means that you, as a specialist, are also getting older. It also means that you’ve become comfortable and are very possibly not producing the level of marketing that helped you create a strong referral base in the first place. One of the first signs that you need to recharge your referral marketing is an aging referral base that will retire soon. Many specialty practices find that referrals start to drop late in their career but never take action. Don’t wait. Get going and put strong effective marketing in place to attract new referral sources.

 Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Advice for the Marketing Coordinator – Start the new year with a 12-month marketing calendar.

Advice for the Marketing Coordinator – Start the new year with a 12-month marketing calendar. Based on this year’s results, identify marketing strategies worth continuing in 2019. Add new ideas to reach a total of at least 15 strategies and to achieve a high level of diversity. Then set deadlines and dates for implementing your marketing plan throughout the year. This will help ensure program consistency and continuity.

Whitepaper Wednesday: Download Dr. Levin’s FREE whitepaper, “The 9 Areas of Expertise: Marketing,” by clicking here.

Treat patients like celebrities.

Treat patients like celebrities. To ensure that you provide an excellent customer experience for every patient you interact with, imagine you’re working with “stars” all day long. However you’d treat your favorite athletes, actors, musicians, authors, or other VIPs, provide such first-class treatment to all the patients who’ve chosen your practice for the dental care they need.

Friday Freebie: Watch Dr. Levin’s video, “The Golden 10” by clicking here.

Referral Marketing Strategy Tip: The Rule of Three.

Referral Marketing Strategy Tip: The Rule of Three. We recently had a client who was struggling to keep in contact with his referring doctors. Our solution? The Rule of Three. The Rule of Three requires specialists to reach out to three referring doctors each day by email, text, or phone. After using this method, our client quickly discovered that he was reaching and cycling through his referral base on a consistent basis. This allowed him to build a better foundation for an effective referral marketing program.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Welcome change.

Welcome change. As the business of dentistry continues to evolve, practices are looking for ways to make improvements in both clinical and administrative areas. Rather than clinging to the way things were, take a positive approach to learning new skills and protocols. Your practice should provide training opportunities… and you should take full advantage of them.

Whitepaper Wednesday: Check out Dr. Levin’s whitepaper, “Wherever You Are Today, You Won’t Be There Tomorrow,” by clicking here. Save 25% with code TOD25.

Referral Marketing Strategy Tip: Be Available.

Referral Marketing Strategy Tip: Be Available. Let all your referring doctors know that they can contact your office if they ever have a problem managing a patient. This has worked extremely well for highly successful specialty practices. Who wouldn’t want to send all of their referrals to a practice that will take care of their patient problems at any time? Just let your referring doctors know that you’re available for them when they need help and your referrals will increase exponentially.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Advice for the Endodontist – Motivate staff every day.

Advice for the Endodontist – Motivate staff every day. Whether you realize it or not, staff members take their cues from you. You owe it to them and the practice to motivate the team to do exceptionally well every day. Verbal praise and encouragement help, but perhaps even more important is for you to demonstrate a positive attitude and high energy.

Management Monday: Check out Dr. Levin’s whitepaper, “Level IV Leadership,” by clicking here. Save 25% with code TOD25.

Gather referral information from new patients.

Gather referral information from new patients. When new patients contact the practice, find out who referred them and include this information in the patients’ records. To start building a strong relationship, review this information in the morning meeting so you can use it to establish rapport quickly during the new patients’ first appointment.

Friday Freebie: Watch Dr. Levin’s video, “Don’t Be Afraid To Ask For Referrals” by clicking here.

Go and get grab your copy now!