Who runs the observation program? The treatment coordinator (TC) should be responsible for the observation program as this is part of the “future sales” process and the TC is responsible for …
Are your referrals up or down this month?
Are your referrals up or down this month? Track referrals closely, know where they come from, and know what the trend is monthly. …
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Call the unhappy patient.
Call the unhappy patient. The front desk staff should ask every patient: “How was your visit today?” If you receive a negative response, report it to the orthodontist. The orthodontist should call …
What do you tell a new patient who is shopping practices?
What do you tell a new patient who is shopping practices? Your treatment coordinator should have key summary statements to offer to every patient when they ask why your practice is the right practice …
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Are your referrals upper down this month?
Are your referrals upper down this month? Track referrals closely, know where they come from, and know what the trend is monthly. …
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Add some fun to your practice.
Add some fun to your practice. What new fun concept have you added to your practice this month, this week, or today? …
Is everyone in the right seat?
Is everyone in the right seat? Sometimes it makes sense to move team members into different positions where they can excel and continue to grow. …
Don’t ignore referring doctors.
Don’t ignore referring doctors. If you don’t consistently market to referring doctors, you may be missing one of the most powerful opportunities to increase referrals today and in the …
Are you seeing observation patients regularly?
Are you seeing observation patients regularly? The longer the intervals in observation, the more patients may not convert. …
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Simplify your practice.
Simplify your practice. What is one step the practice can take or eliminate to make things simpler day today? …
Focus on improvement.
Focus on improvement. At every monthly staff meeting identify at least 1 to 3 ways to improve the practice in the next 30 days. …
Text your patients.
Text your patients. Orthodontic assistants should send a follow-up text to one, two, or three patients every day to tell them that it was great to see them. This goes a long way toward advancing the …
