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Archive for category: Ortho Tips

Referral Marketing Strategy Tip: Deal with problems right away.

Referral Marketing Strategy Tip: Deal with problems right away. If you sense any problem or red flag with a patient, get back to their referring doctor right away. You always want to be the first person to tell the referring doctor about a potential problem and what you’re going to do about it. If the patient gets to the referring doctor first, you may put yourself in the position of not being able to explain the situation or how you plan to resolve it.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

 

Stay cool in hot situations.

Stay cool in hot situations. What do you do when a parent or patient is argumentative? First, lean back to diffuse any negative energy. Second, commiserate with them by saying “Mr. Smith. I’m delighted that you shared this with me. We want to try to satisfy you if we can.” Third, there is occasionally a parent or patient who is so over-the-top that you cannot win. Let them say what they have to say, apologize for their unhappiness, and, if possible, try to find a solution. If you can’t resolve the matter just remember, there are some patients who may not be the right fit for your practice.

Friday Freebie: Watch Dr. Levin’s video, “Working Without Drama” by clicking here.

 

Referral Marketing Strategy Tip: Keep track of your referral sources.

Referral Marketing Strategy Tip: Keep track of your referral sources. Track your marketing strategy to determine which referral sources are increasing, decreasing, or flat. It may be that you need to change your strategies, enhance your relationships, or add more referral sources. Whatever needs to be done, take action now.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Advice for the Orthodontist – Make most non-clinical decisions quickly, or delegate them.

Advice for the Orthodontist – Make most non-clinical decisions quickly, or delegate them. The majority of the administrative decisions made in a dental office every day will not make or break the practice. But spending a lot of time pondering them will erode productivity. Be decisive. Better yet, stop micromanaging and delegate lower-level decision-making to team members.

Whitepaper Wednesday: Check out Dr. Levin’s whitepaper, “CEO’s Make Decisions Quickly,” by clicking here.

 

Referral Marketing Strategy Tip: Marketing coordinator must take care of referrers.

Referral Marketing Strategy Tip: Marketing coordinator must take care of referrers. Marketing coordinators need to become a liaison and customer service representative to referring offices. One way to accomplish this is for your MC to ask all referrers this simple question: “Is there anything else we can do to make it easier for you to refer to us?” This simple expression of desire to be of service goes a long way toward building relationships.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Keep an eye on parents and patients.

Keep an eye on parents and patients. When you’re presenting treatment be sure to make good eye contact. When you look at people directly it shows a high level of concentration, focus, and belief and in what you say. When you look away it can create a level of suspicion. If you’re uncomfortable keeping consistent eye contact, simply select a spot on their forehead just above the eyes to stare at during your discussion.

Management Monday: Download Dr. Levin’s FREE whitepaper, “The Element of Trust in Case Acceptance,” by clicking here.

For more efficient use of your time, review systems checklists regularly.

For more efficient use of your time, review systems checklists regularly. The practice should have a simple written checklist for every management and marketing system used. Before operating a system you haven’t used for some time, be sure to run through the steps on the checklist beforehand and keep it nearby as you work. Even checklists for systems you use frequently should be reviewed regularly to prevent “drift” from the documented procedures.

Friday Freebie: Watch Dr. Levin’s video, “Systems Implementation” by clicking here.

Referral Marketing Strategy Tip: Let referrers know that they can always count on you.

Referral Marketing Strategy Tip: Let referrers know that they can always count on you.  Let your referring doctors know that you will bend over backwards for them. Doctors will rely on whoever they can count on. For example, a patient emergency that they can offload immediately to a specialty practice becomes a very valuable aspect of the relationship.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

 

Do something to improve your practice this week or month.

Do something to improve your practice this week or month. Simply select one thing. Most people don’t focus on improvement at all and others try to improve everything all at once. A better way is to select one specific thing, big or small, that you will improve in the practice. Once that’s done you can select the next one.

Whitepaper Wednesday: Check out Dr. Levin’s FREE whitepaper, “The Practice Vision: A Powerful Tool for Growth,” by clicking here.

Go and get grab your copy now!