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Archive for category: Ortho Tips

Attitude matters.

Attitude matters. Staff attitude is often the fundamental element that determines how patients perceive the practice and whether they remain loyal. An upbeat, energized team will have a far more positive effect on patients. There will always be challenging days, but having a good attitude in the face of adversity impresses patients and inspires your fellow team members.

Friday Freebie: Watch Dr. Levin’s video, “Game Changer #5 – Dental Service Organizations” by clicking here.

 

Referral Marketing Strategy Tip: Respond to all reviews.

Referral Marketing Strategy Tip: Respond to all reviews. Whenever you get a review, whether positive or negative, you should respond. For a positive review, show your appreciation. For a negative review, never get defensive or engage in debate. Simply state that your practice works hard to meet all patient expectations, and encourage the reviewer to contact the office so that you can discuss their situation with them personally.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Watch for ways to collaborate with team members.

Watch for ways to collaborate with team members. In a well-run practice, each team member’s individual responsibilities are clearly spelled out. Yet there are always opportunities for staff members to help others, especially during the busy holiday season. Think about how you can assist your teammates. Share information and insights. Suggest ideas and improvements. Volunteer to cover for staff members who are swamped or away from the office. The more you offer, the more you are likely to receive in return… and the better the team as a whole will perform.

Whitepaper Wednesday: Download Dr. Levin’s FREE whitepaper, “The 9 Areas of Expertise: Team Building,” by clicking here.

Referral Marketing Strategy Tip: Remember to Give.

Referral Marketing Strategy Tip: Remember to Give. Don’t forget about your referring doctors this holiday season. A small gift card to a store, coffeehouse, or restaurant can go a long way toward being noticed and appreciated.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Advice for the Orthodontist – Keep an open mind.

Advice for the Orthodontist – Keep an open mind. Team members will be inspired if they see their leader replacing obsolete thinking with new ideas, learning better ways to run the practice as a business, and paying serious attention to team members’ comments and suggestions for change. A “my way or the highway” attitude usually backfires, resulting in resentment and resistance. A leader inspires by listening, learning, adapting and distributing credit where it belongs.

Management Monday: Check out Dr. Levin’s whitepaper, “Level IV Leadership,” by clicking here.

Offer convenient appointments.

Offer convenient appointments. Do you have convenient appointments for new patients spread throughout your schedule? The days of trying to force new patients into inconvenient appointments are over because most people will simply not accept them. And if they do schedule it’s likely that they will cancel, cancel at the last minute, or not show up at all.

Friday Freebie: Watch Dr. Levin’s video, “New Rules – Schedule 98% of New Patients Who Call The Practice” by clicking here.

 

KPI Spotlight: Average Production Per New Patient.

KPI Spotlight: Average Production Per New Patient. The average production per new patient is an essential statistic for every practice. When the average production per new patient is increasing, it’s a healthy sign that the practice is moving in the right direction. New patients typically make up 40% of doctor production in a general practice. Be sure to keep tabs on this vital statistic.

Whitepaper Wednesday: Check out Dr. Levin’s whitepaper, “The 9 Areas of Expertise: New Patient Experience,” by clicking here.

Referral Marketing Strategy Tip: Don’t go down with “bad marketing” ship.

Referral Marketing Strategy Tip: Don’t go down with “bad marketing” ship. It doesn’t matter why your program isn’t working. If isn’t working, changes need to be made…and they need to be made now. This a hyper-competitive time for specialty practice referrals and there will be winners and losers. The longer a practice uses an ineffective marketing program, the greater chance that it will find itself on the losing side.

Would you like more referrals?

Then start a Dental Business Study Club for your practice.

Dental Business Study Clubs is THE NEWEST, MOST EFFECTIVE REFERRAL MARKETING STRATEGY AVAILABLE TODAY, and the one thing you can do to guarantee a successful specialty practice.  To learn more about how you can ramp up your referral marketing and create strong, long-term relationships with your referring GPs visit www.dbsclubs.com or call 833-327-2582.

Write goals in clear, specific language.

Write goals in clear, specific language. Documenting goals in this way actually makes them more attainable. By having carefully defined written goals, your entire practice team will be motivated to achieve them. Vague, general objectives… or worse, goals that aren’t even written down… lack this motivational power.

Friday Freebie: Watch Dr. Levin’s video, “New Rules – Goal Setting is Critical and Powerful” by clicking here.

 

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