Whoever makes it easiest wins. When it comes to referral marketing, the specialty practice that is easiest to work with will often be the big winner. Free Resource - The Best 22 Minutes You'll …
Doctors and staff need to communicate openly and often.
Doctors and staff need to communicate openly and often. The more conversations you have with your team, the better you’ll understand the pulse of what’s happening and can then take steps to maintain …
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“But I want it now.”
“But I want it now.” There are many things we want in our practices. If you buy too much too fast, overhead will eat away profit and income. If you have a plan of what to purchase, then your return on …
Don’t burn out.
Don’t burn out. Every elite athlete knows you must stress yourself hard to perform better, but you must prioritize recovery as well. Dentists or team members that go 100% all out all of the time are …
Don’t be shy.
Don’t be shy. If you are at all shy about meeting new referring doctors, just know that they are not shy about meeting you. Referring doctors appreciate attention. …
When it comes to referral marketing just get going.
When it comes to referral marketing just get going. We recently received a call from a specialist who said that his referrals were down. He then said he simply made a decision to just get going and he …
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The art of delegation.
The art of delegation. Make a list of all of the activities you do in the office each week. Then identify at least five activities you can delegate to the staff to increase your professional …
Training the team is a good investment.
Training the team is a good investment. We don’t know where it came from, but we have read many times that for every dollar spent on training, the practice will receive three dollars in return. …
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Getting angry won’t help.
Getting angry won’t help. When something annoying happens, you have two choices. You can get angry, ruin your day, and perform poorly, or you can simply look at it as a challenge that will be fun to …
Training must include measurements.
Training must include measurements. If you have great systems, you have an opportunity to train your team at the highest level. However, if team members do not know the measurements that define …
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Schedule your contacts.
Schedule your contacts. Schedule your contacts with referring doctors so you don’t go too long without speaking to, texting, or communicating with each referral source. …
Do the unexpected.
Do the unexpected. When it comes to referral marketing, surprises can be very powerful. Doing unexpected things for referring doctors gains a lot of positive attention. Free Resource - The Best 22 …
