Measure everything. Orthodontic practices are businesses, and the only way to know your strengths and weaknesses is to measure a number of different data points. Once captured, it does not take long …
Who is your slowest assistant?
Who is your slowest assistant? The orthodontic assistant is a critical element of scheduling success. Even the slowest assistant can be extremely valuable, but you do want to work to improve their …
Use technology to speed up your systems.
Use technology to speed up your systems. If a new technology will make the practice operate faster and better, you should give it serious consideration. Always analyze the potential …
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Leadership is a daily habit.
Leadership is a daily habit. You can’t be an on-again off-again leader and be effective. Consistent behavior and communication are the primary qualities of excellent leaders. …
If you want to find the bottleneck, ask your team.
If you want to find the bottleneck, ask your team. Bottlenecks are anything that slows down a practice system and reduces production. The best way to identify them is to ask your team to brainstorm …
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“Wow” Customer Service Tip 5: “Wow” is fun.
“Wow” Customer Service Tip 5: “Wow” is fun. Creating a culture and environment for patients takes time, but it can actually be a great deal of fun for the doctor and the staff as well. …
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“Wow” Customer Service Tip 4: “Wow” will set you apart.
“Wow” Customer Service Tip 4: “Wow” will set you apart. If you can achieve “wow-level” customer service, you will be set apart (or differentiated) from other practices and gain more patients, case …
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“Wow” Customer Service Tip 3: “Wow” starts with the greeting.
“Wow” Customer Service Tip 3: “Wow” starts with the greeting. The first step in achieving “wow” customer service with patients is to have a powerful and enthusiastic reading for anyone who walks into …
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“Wow” Customer Service Tip 2: Achieving “wow” customer service is not easy.
“Wow” Customer Service Tip 2: Achieving “wow” customer service is not easy. Being mediocre to good is relatively easy. Achieving “wow” customer service takes effort. You must design a system and carry …
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“Wow” Customer Service Tip 1: The power of “wow.”
“Wow” Customer Service Tip 1: The power of “wow.” Practices that can achieve “wow” customer service will perform better, have more patients, and increase case acceptance and practice …
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If your production has plateaued, you need to change your systems.
If your production has plateaued, you need to change your systems. Orthodontic practice success is all about systems. If you are stuck at a certain level of production, the only solution is changing …
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Don’t tolerate bad behavior.
Don’t tolerate bad behavior. Great orthodontic leaders simply have no tolerance for bad behavior by team members. Don’t be afraid to address an issue head-on with the team member if it is one that is …
