Increasing Practice Production Every Year
Will you have enough referrals tomorrow? This is not meant to be a scary or negative question. It is meant to remind you that you want to work on referral marketing to make sure your practice has a …
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Everyone has to follow the systems. We periodically meet team members who simply refuse to follow systems that were put in place by the doctor or his or her consulting firm (with significant …
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Organize your practice. If you don’t know exactly how your practice runs or what results you’re getting, you need to implement management systems ASAP. …
Give every patient a compliment every day. One of the great Roman Emperors said that he had never met a person that didn’t feel better after a compliment. This holds true centuries later. …
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Never alienate a referring practice. We recently received a call from a specialty practice that just lost one of their top referring practices because their front desk person treated the front desk …
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Does your office manager display a high level of leadership? Today’s office manager must master the role of chief operating officer (COO). This means they must handle all non-clinical aspects of the …
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Clean up your office. Spring is around the corner. Now is the perfect time to go through your office and dispose of anything you don't need. …
Don’t get sold on something you don’t need. Every salesperson wants to make money, and that is the way it should be. However, it also means that they are very good at selling you things whether you …
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Don’t just do the easy thing. Over many years of working with thousands of clients, we have found that simply doing the easy thing often fails. For example, it is easier to write a check for referral …
Pretend today is your first day all over again. Smart specialists periodically adjust their attitudes to get back to the very first day that they entered specialty practice. Your attitude about …
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When you educate referring doctors, you deepen relationships. Any opportunity in your referral marketing program to educate referring doctors is positive. It also allows you to deepen the …
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Stress is the enemy of fun. The best way to eliminate stress is to implement highly efficient systems that allow dental team members to flow through their days with low fatigue and high levels of …
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