Today is the day. Just like the exercise or diet that you’ve been meaning to start, today is the day to kick off your referral marketing program. Some practices aren’t doing enough (or anything at …
It’s really all about efficiency.
It’s really all about efficiency. The more efficient you are, you’ll experience more production and lower overhead. Over time, all practices become less efficient as systems become outdated or …
Thank every patient for coming.
Thank every patient for coming. At the end of every visit, use a script to thank each patient for coming and let them know how much you appreciate them. This will increase patient longevity in your …
Pick one leadership skill to work on ASAP.
Pick one leadership skill to work on ASAP. Every leader needs to improve. What is the one leadership skill you can start working on right now? Work on it until it improves and then you can move on to …
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It’s time to get serious about referral marketing.
It’s time to get serious about referral marketing. Even today, with competition rising in specialty practices, we speak to many offices that still do not have an organized approach to referral …
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Are you contacting your referring doctors?
Are you contacting your referring doctors? Orthodontists often ignore referring doctors and don’t regularly contact them. This will lead to a lower level of referrals over time. …
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If you want to have a great practice, you must have great systems.
If you want to have a great practice, you must have great systems. We have mentioned this many times because it is the most critical factor in practice success. Upgrade your systems at least every …
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Leadership is not the same as management.
Leadership is not the same as management. Being a great leader is not the same as being a great manager. Leaders can motivate and inspire people. Managers help them to become excellent in their …
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If you don’t have a financial plan done, get one.
If you don’t have a financial plan done, get one. Practice leaders must know where they stand financially at all points in their careers. The only way to accurately assess this is by having a detailed …
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The specialist’s wakeup call.
The specialist's wakeup call. The latest data indicates that GP practices are slowing down. It’s nothing catastrophic, but when they slow down, they tend to attempt to provide more specialty services …
If you want to increase the number of new patients, just ask.
If you want to increase the number of new patients, just ask. Data indicates that the practices that ask patients to refer friends and family will increase their number of new patients within 90 days. …
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Get the best advice that you can.
Get the best advice that you can. When you’re facing a decision, challenge, or opportunity, always seek the best advice you can get. It will make a tremendous difference in your career. …