Measure everything. Surgical practices are businesses, and the only way to know your strengths and weaknesses is to measure a number of different data points. Once captured, it does not take long to …
Who is your slowest assistant?
Who is your slowest assistant? The surgical assistant is a critical element of scheduling success. Even the slowest assistant can be extremely valuable, but you do want to work to improve their speed …
Use technology to speed up your systems.
Use technology to speed up your systems. If a new technology will make the practice operate faster and better, you should give it serious consideration. Always analyze the potential …
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Leadership is a daily habit.
Leadership is a daily habit. You can’t be an on-again off-again leader and be effective. Consistent behavior and communication are the primary qualities of excellent leaders. …
If you want to find the bottleneck, ask your team.
If you want to find the bottleneck, ask your team. Bottlenecks are anything that slows down a practice system and reduces production. The best way to identify them is to ask your team to brainstorm …
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“Wow” Customer Service Tip 5: “Wow” is fun.
“Wow” Customer Service Tip 5: “Wow” is fun. Creating a culture and environment for patients takes time, but it can actually be a great deal of fun for the doctor and the staff as well. …
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“Wow” Customer Service Tip 4: “Wow” will set you apart.
“Wow” Customer Service Tip 4: “Wow” will set you apart. If you can achieve “wow-level” customer service, you will be set apart (or differentiated) from other practices and gain more patients, case …
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“Wow” Customer Service Tip 3: “Wow” starts with the greeting.
“Wow” Customer Service Tip 3: “Wow” starts with the greeting. The first step in achieving “wow” customer service with patients is to have a powerful and enthusiastic reading for anyone who walks into …
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“Wow” Customer Service Tip 2: Achieving “wow” customer service is not easy.
“Wow” Customer Service Tip 2: Achieving “wow” customer service is not easy. Being mediocre to good is relatively easy. Achieving “wow” customer service takes effort. You must design a system and carry …
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“Wow” Customer Service Tip 1: The power of “wow.”
“Wow” Customer Service Tip 1: The power of “wow.” Practices that can achieve “wow” customer service will perform better, have more patients, and increase case acceptance and practice …
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Start to truly care about your referring doctors.
Start to truly care about your referring doctors. Developing a mental state of truly caring about your referring doctors. Successful doctors build deep and powerful relationships. This approach will …
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Make referral marketing a priority.
Make referral marketing a priority. The success of your practice depends heavily on the quality of your referral marketing. You want to go out of your way to make it a priority to ensure a long-term …
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