Change is the only constant. We all know that change occurs, and we must adapt to it. Right now, change is happening faster than ever before. Try to identify the top three actions you will take …
Where do you find great referral marketing strategies?
Where do you find great referral marketing strategies? The answer is literally everywhere. Specialists can develop all kinds of new strategies simply by paying attention to what is happening in …
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Match your marketing budget against your marketing returns.
Match your marketing budget against your marketing returns. We are noticing that more practices that have expensive marketing programs aren’t tracking the average cost per patient start. In some …
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Ask every parent and patient a question.
Ask every parent and patient a question. Asking questions engages people, raises their level of trust, and shows how much you like them. Asking parents and patients about how they are or what is new …
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Embrace the new hire.
Embrace the new hire. When a new hire joins your practice, no matter what their experience level is, they must learn about a new culture and get used to all the office operations. If you embrace the …
Are you turning off patients?
Are you turning off patients? Some practices are very busy and not able to work patients in for weeks or even months. If you are in this situation, you may be surprised that your front desk staff is …
