Increasing Practice Production Every Year
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Saying “You’ll have to ask someone else” sends the wrong message. You may not always know the answers to parents’ questions, but you probably know who does. Rather than leaving it up to parents to ask …
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Implement multiple referral strategies. Analyze your referral sources on the basis of their current referrals and their potential. Create strategies for maintaining close relations with top referrers, …
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Implement multiple referral strategies. Analyze your referral sources on the basis of their current referrals and their potential. Create strategies for maintaining close relations with top referrers, …
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Promote implants to aging baby boomers. From a marketing standpoint, implants are ideally suited to this generation. Boomers associate missing teeth and dentures with “old people,” not with …
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Promote implants to aging baby boomers. From a marketing standpoint, implants are ideally suited to this generation. Boomers associate missing teeth and dentures with “old people,” not with …
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Advice for the Pediatric Dentist – Support and encourage the team. Clear communication and supportive coaching become more critical as the practice grows. A good mentor helps individuals reach their …
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Give credit for good ideas. We all like to get credit for our suggestions and we don’t like it when people take credit for others’ thinking. Note the ideas expressed by other team members. If you talk …
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Advice for the Orthodontist – Support and encourage the team. Clear communication and supportive coaching become more critical as the practice grows. A good mentor helps individuals reach their …
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Advice to the Treatment Coordinator – Learn from rejection. When doctors have a case rejected, they tend to feel badly and take it personally. Sales people don’t react that way. When sales people have …
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Learn from rejection of proposed treatment. When patients decline a case, you may tend to feel badly and take it personally. Learn to do what the best sales people do. Rejection actually motivates …
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Avoid “the roller coaster.” Well-designed schedules and daily production goals reduce unnecessary stress in endo practices. Based on your practice’s experience, leave adequate time slots open to …
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Advice for the Hygienist –Build value for hygiene appointments. One of the best methods for young patients to achieve optimal oral health is an effective hygiene recare system. Develop powerful …
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