Partnerships can confuse staff. Staff members may receive conflicting messages from different partners. Partners should work together to align their approaches, develop consistent leadership skills, …
Tell parents that their children deserve excellent oral health.
Tell parents that their children deserve excellent oral health. Many people (rightly) believe their children deserve health, happiness, and success. Dental practices can address this by telling …
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What happens when your referral is a difficult patient?
What happens when your referral is a difficult patient? Referrals are about the patient and the referring doctor. So, specialty practices must do everything they can to maintain an excellent result …
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Tell patients they deserve excellent oral health.
Tell patients they deserve excellent oral health. Many people believe they deserve health, happiness, and success. Dental practices can address their health by telling patients that they deserve …
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Is your referral marketing boring?
Is your referral marketing boring? Many endodontic practices are using old strategies that just don’t work anymore. If your referral marketing is not stimulating, it will not result in referrals. …
Is your referral marketing boring?
Is your referral marketing boring? Many orthodontic practices are using old strategies that just don’t work anymore. If your referral marketing is not stimulating, it will not result in referrals. …
Do you have a “minor league” referral marketing program?
Do you have a “minor league” referral marketing program? If you do not have a highly trained professional relations coordinator (PRC) focused on your referral marketing program throughout the week, …
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Do you have a “minor league” referral marketing program?
Do you have a “minor league” referral marketing program? If you do not have a highly trained professional relations coordinator (PRC) focused on your referral marketing program throughout the week, …
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Objections are okay.
Objections are okay. When patients object to information presented in case presentation, you should not get defensive or offended. This is the patient’s way of working through questions in order to …
Embrace remote monitoring.
Embrace remote monitoring. Remote monitoring will become part of every orthodontic practice. The early adopters will have the biggest benefits. …
Objections are okay.
Objections are okay. When parents object to information presented in case presentation, you should not get defensive or offended. This is the patient’s way of working through questions in order to …
Always congratulate a team member on doing a great job.
Always congratulate a team member on doing a great job. People need and love motivation. If you’re not motivating the team every day, then that is a leadership deficit that needs to be corrected. …
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